Good Businesses Start with Good Leaders
CEO and President of Caffey Distributing and Carolina Premium Beverage
Chris began his career in the beer business in 1975 at the ripe old age of 10. His Saturdays were spent sweeping the warehouse and doing other similar duties. At age 12 he found himself working summers as a delivery helper. After becoming licensed to drive, his summers were spent merchandising and as a delivery helper. Chris began his “full time” career in 1986 and has worked in virtually every area of the business, becoming President & CEO in 1994. He has served on numerous supplier councils, the board of directors of the North Carolina Beer and Wine Wholesaler’s Association, and the National Beer Wholesalers Association where he served as Chairman.
Chris earned his bachelor’s degree from Guilford College and a master’s degree from Wake Forest University.
Chris sees his role (President and CEO) as ensuring the long-term success of the company; and ultimately, responsibility for the 400 families who are a part of our team at CPB and CDC. He thrives on our business success and the pursuit of excellence.
Vice President General Manager of Caffey Distributing
Mark joined our beer family in 2010 working in the warehouse as an order selector. After his experience in the warehouse, he went on to hold positions in Merchandising and Reset Management. In 2015, Mark joined the Chain Account Management team where he built relationships with our key retail/supplier partners and secured the role of Set Adviser for Lowes Foods. Mark worked with our Brand Management team to develop brands and processes that would optimize our domestic portfolio with MillerCoors, Yuengling, Pabst, Phusion, and Crook & Marker.
In 2015, he earned a bachelor’s degree from the University of North Carolina at Greensboro, Bryan School of Business. Mark completed his master’s degree at Wake Forest University.
He has a passion for our business and its employees which makes Caffey Distributing feel like home.
Assistant General Manager of Caffey Distributing
Leah officially joined the company in 2018 but has been around the business her whole life. She is a graduate of the company’s inaugural Beer Scout class in 2016 and has spent time in several other roles around the company. Before taking over as the Assistant General Manager of Caffey, Leah completed an Executive Leadership Development Program, in which she learned ways to effectively manage people and excel in the beer industry.
Leah earned both a bachelor’s degree and a master’s degree from High Point University.
Using her knowledge from High Point and past experiences at Caffey Distributing, Leah is making this family-run business even better for generations to come.
CFO Caffey Distributing and Carolina Premium Beverage
Bill started with our beer family over 25 years ago as the controller for Caffey Distributing. He was able to grow from that position and became the CFO. In the role of CFO, Bill was able to help brand Caffey Distributing to what it is today. He now holds the position of CFO for both Caffey Distributing and Carolina Premium Beverage. He is currently a part of the Generations Insurance Group, where he has been Chairman and President, and the ASU Alumni Corporate Committee.
Bill was awarded a bachelor’s degree from Appalachian State University. He then continued his education and received a master’s degree from The University of North Carolina at Charlotte. With these accolades, he was able to become a Certified Public Accountant (CPA).
Bill has given a lot to our family, and with his financial and operational guidance, these two companies continue to be among the top distributors in the country.
Vice President General Manager of Carolina Premium Beverage
Jason started his professional career by working part-time for Walmart and upon completion of school he joined their Management Training Program. It was here when he acquired management experience while serving in various management roles for almost ten years. He took this knowledge to the beverage industry where he began working for Coca-Cola. During his tenure with Coca-Cola, he started in lower management and soon became the Sales Manager/Director and led him to be the Chain Director which called on Sam’s Club and Walmart for placement and position in all Coca-Cola sets in the area.
Jason started at Caffey Distributing as the District Sales Manager for Convenient Stores. He was in that role for three years and had the opportunity to join Carolina Premium Beverage as the Sales Manager, more recently through his experience and knowledge he has assumed the role of VP- General Manager of Carolina Premium Beverage and is thrilled to be able to make an even bigger impact on our company, market, and suppliers.
Assistant General Manager of Carolina Premium Beverage
Aaron officially joined the family business in 2013 working in the warehouse as an Order Selector. After his experience in the warehouse, he went on to learn other positions such as Merchandising & Delivery. In 2016, Aaron was a graduate of the company’s inaugural Beer Scout Program and went on to serve as a Fresh Tap Draught Technician for over a year. Most recently, Aaron completed an Executive Leadership & Development Program that was designed to teach one how to meet the operational challenges of the Beer Business, as well as learn the interpersonal skills and develop the emotional intelligence necessary to be an effective Leader and Business Owner/Operator.
Aaron is currently working on completing a degree in Organizational Leadership and Management. He is a proud Alumni of the Phi Delta Theta Fraternity – Alabama Alpha Chapter at the University of Alabama.
He has a passion for beer, a passion for the history of Caffey and Carolina Premium, and a love for all the people who work at Caffey Distributing and Carolina Premium Beverage.
Vice President Brand Management of Caffey Distributing and Carolina Premium Beverage
Rick originally started in the wine industry with E&J Gallo Winery for 19 years. It is there he first gained vital supplier and wholesaler experience which allowed him to lead the industry in his Chain Manager and Sales Manager roles in the Dallas and Tampa areas.
Since then Rick has been an imperative part of our company for over 20 years and has assumed integral positions as a partner to Diageo, Heineken, and MillerCoors on their Supplier Advisory Boards. Rick is currently using his wealth of knowledge to manage all of the brands at CPB and CDC.
Rick gained his bachelor’s degree from the University of Texas at Arlington. That, with his 38 years of industry knowledge, has allowed him to become an integral part of our company and our brands.
Vice President Human Resources of Caffey Distributing and Carolina Premium Beverage
Jamie brings over 16 years of Human Resources experience, domestic and abroad. He has worked in a variety of HR capacities across multiple industries including: Automotive and Transportation, Pharmaceutical and Biotech, Engineering, Manufacturing, Energy and Robotics. Previously, he led a global People Analytics organization and a large HR Shared Services organization for the United States operations at ABB Inc., supporting 25K employees across 284 locations in every state. Jamie has traveled the globe implementing HR solutions and has a wide breadth of knowledge with other cultures and the impacts of employee-facing changes.
He holds a bachelor’s degree from the University of North Carolina at Greensboro and a master’s degree from Villanova University. He holds his Society of Human Resources Management (SHRM-CP) certification and Executive HR Leadership certification. He has a passion for people, human resources, and believes in making a positive difference with everything he does.
General Sales Manager Caffey Distributing
Scott began his career in the beverage industry in 1986, with the E & J Gallo Winery. After completing their prestigious Field Marketing program, he was able to work his way up and was promoted to Sales Manager. This is where he sharpened his sales and management skillset and established himself as a leader. He was elevated to Sales Manager at three different Gallo wholesalers, taking on added responsibility with each position.
The valuable experience Scott gained at the renowned winery provided him the opportunity to join the Caffey family in 2001, where he now holds his position as Sales Manager. He loves working with the Caffey team and their multiple suppliers and wholesalers. Developing strong relationships is the foundation of everything he does, both professionally and personally. Scott’s passion runs deep, and he strives to build a culture of teamwork, respect, and collaboration. He has been honored to lead a sales team that continues to be recognized year after year as best in class.
Scott earned a bachelor’s degree from the University of Florida.
Operations Manager Caffey Distributing
Jeff is proud to be a part of the Caffey family and involved in the company’s growth over the years. He started with Caffey Distributing in July 1986 as a driver salesman. He has held various positions from Sales Consultant, Area Sales Manager, Division Sales Manager, to current Operations Manager since 2008.
He graduated from Davidson Community College and attended 66th NCSHP Basic Training School.
Delivery Manager Caffey Distributing
Anthony joined Caffey in 2008 after working in the housing industry. He started on our lowest volume C-store delivery truck as a route driver. A year and a half later he was promoted into our largest volume C-store delivery route.
In 2010, Anthony was promoted into his first management role as a Caffey Area Delivery Manager. His new management role had him overseeing and supervising five route drivers and customers across multiple cities and counties.
In 2012, Anthony was promoted again into one of our main leadership roles as the Caffey Delivery Manager. He has been overseeing and managing our entire delivery department since 2012.
He has a passion for people and has built strong relationships throughout our organization. Caffey’s strong family atmosphere has allowed him to put his interest in people to work.
On-Premise Divisional Sales Manager
Jeff began his career in the beer industry as a delivery driver for Coastal Beverage in Florida. A graduate of East Carolina University, he returned to his NC roots in 2002 and came to work for Caffey Distributing as a driver in the convenience store division. Jeff took advantage of the generous career training Caffey offers and was able to gain various skills and knowledge as he worked his way up through the company.
He’s held positions as driver, sales consultant, and area sales manager and has been our On-Premise Division Manager since 2012. In this position, Jeff supervises sales and account management for on-premise accounts as well as large venues, special events and festivals. He continues to lean on his previous focus on training to prioritize the same for his team. Jeff consistently encourages and drives the on-premise team to be competitive using innovative tools and training. Jeff is a Certified Cicerone and his passion for beer and relationships has proven to be a valuable asset to the growth of our organization.
Grocery Divisional Sales Manager
TJ began his career at Caffey Distributing in 1985. He started on the refrigerator draft truck delivering kegs to our on-premise accounts. TJ has held the positions of Sales Consultant, On-Premise Manager, and Grocery Sales Consultant. He is now Sales Manager over our Grocery Division.
Convenience Store Divisional Sales Manager Caffey Distributing
Josh joined the Caffey family in January of 2014 as a salesman for the Convenience Store Division. After his experience as a salesman, Josh was promoted to Area Sales Manager and Emerging Market Chain Account Manager. He has built key relationships with CVS, Rite Aid, Walgreens, Family Dollar and Dollar General. In 2020, Josh was promoted again to the Convenience Store Divisional Sales Manager.
After college, Josh started in the beer business by owning and managing a bar and a restaurant. He has been in the industry for almost 20 years. Josh earned his real estate license, and currently owns a real estate company with his brother and father.
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